Jerry
Jones
General Partner/General Manager
1989-
At the time of Jerry Jones'
purchase of the Dallas Cowboys in 1989, the proud franchise was struggling
through the most difficult period in club history.
For the first time since
1964, the Cowboys had posted losing seasons for three consecutive years,
and the club had closed the 1988 season with the worst record in the NFL.
In the ensuing years of Jones'
ownership, fans of the Dallas Cowboys witnessed what might have been the
most dramatic and visible turnaround in the history of professional sports.
A team that closed the 1980s with a pair of seasons that netted just four
wins would take hold of the 1990s with three Super Bowi titles, four straight
NFC Championship Game appearances and an unprecedented five straight NFC
Eastern Division crowns.
Jones' immediate vision was
to put a championship team on the field, whiie also restoring the pride
of a fan following that spans the nation and reaches all corners of the
world, In a matter of months, that vision became reality. By January of
1993, the Cowboys earned a Super Bowl championship for the first time in
15 seasons, and the following year, the Cowboys became the fifth team to
win back-to-back Super Bowl crowns.
In 1995, the Dallas Cowboys
became the first NFL franchise to win three Super Bowls in a four year
period of time, while tying the NFL record for the most Super Bowl victories
by an organization with five. In 1996, the club claimed its fifth straight
division title, a feat that had never been reached before by any NFC Eastern
Division team.
Along the way, Jones established
himself as one of the NFL' s most influential and active owners. His "hands
on" leadership ability has played a prominent role in the resurgence of
the Cowboys, and his contributions to the National Football League have
been prominent and productive.
Between 1980 & 1998,
18 different owners have entered the National Football League. Of that
group, only Jerry Jones has guided his franchise to more than one Super
Bowl championship. Moreover, Jones joins Art Rooney, Jack Kent Cooke, Al
Davis and Eddie DeBartolo as the only men to own NFL franchises that have
won at least three Super Bowls.
The fan following and interest
in the current era of the Cowboys has reached unprecedented levels in the
national and international spotlight. At the end of the 1997 season, the
team had played before 129 straight sold out stadiums (home and away).
In addition, Dallas' three most recent Super Bowl appearances represent
the three most watched television programs in history.
As a member of the league'
s Broadcasting Committee, Jones was a key player in the agreement that
introduced the FOX Network to the NFL as the rights holder for the NFC
television package in 1993.
With his appointment to the
NFL' s prestigious Competition Committee in May of 1992, Jones became the
first owner to serve in that capacity since the late Paul Brown. He has
since moved to the Executive Committee of the NFL's Management Council.
During the club' s run to
the 1992 World Championship, the Cowboys set a team record for most wins
in a regular season (13) and most overall wins (16). Following the 1995
season, the Cowboys appeared in a NFL-record eighth Super Bowl. The Cowboys
are now the only team in the NFL that has won multiple Super Bowl titles
in two separate decades.
After the inaugural 1-15
season in 1989, Jones was the NFL' s most aggressive executive in the area
of Plan B free agency, signing 16 Plan B players. Three of those players
went on to start in Super Bowl XXVII, and tight end Jay Novacek was selected
to five Pro Bowls.
In May of 1997, Financial
World magazine recognized Jones as the owner of the most valuable sports
team in all of professional athletics. The Cowboys carried that "most valuable
franchise" tag throughout 1993, 1994, 1995 and 1996.
In November of 1994, Jones
was selected as the Master Entrepreneur of the Year by Ernst and Young
and Inc. magazine. In December of 1994, he was named one of America' s
10 Most Interesting People in a nationally televised Barbara Walters special
on ABC.
In the summer of 1991, Jones
was voted as the best sports franchise owner in the Dallas-Ft. Worth metroplex,
receiving 48% of the votes that were tabulated in a Dallas Morning News
readers' poll. Four years later, a Fort Worth Star Telegram readers poll
recognized Jones with the same distinction.
In February of 1992, Jones
was named the winner of the "Big D Award" by the Dallas All Sports Association.
The "Big D Award" annually recognizes the sports figure who has done the
most to bring excitement to the Metroplex through athletics. More recently,
Jones was ranked 23rd in The Sporting News' list of the 100 Most Powerful
People in Sports for 1997.
Jerral Wayne Jones was born
on Oct. 13, 1942 in Los Angeles. He learned his business style from his
father, J.W. "Pat" Jones, a successful entrepreneur first in supermarkets,
then in insurance.
Pat Jones moved his family
to North Little Rock, Ark., soon after Jerry was born. After starring as
a running back at North Little Rock High School, Jerry received a scholarship
to play football at the University of Arkansas. He was a starting guard
and co-captain of the 1964 team that went 11-0, defeated Nebraska in the
Cotton Bowl and captured the national championship.
Upon graduating with a M.B.A.
from Arkansas in 1965, Jerry joined his father's insurance company, Modern
Security Life in Springfield, Mo., as executive vice president.
Jones entered the oil and
gas exploration business in Oklahoma in 1970 and soon became a phenomenal
success. His oil and gas concern now has offices in Fort Smith, Ark., and
Calgary, Canada.
One of a very small number
of NFL owners who actually earned a significant level of success as a football
player, Jones is currently living his dream of engineering the fortunes
of a NFL franchise. A man of varied interests who will not rest on yesterday's
achievements, he is a dedicated businessman and family man - sharing a
passion for both worlds.
Jerry is also involved in
numerous civic and charitable causes. As very strong supporters of the
Salvation Army, Jerry and wife Gene were recently presented the Army's
Partner of the Year Award on behalf of the Cowboys organization. The Jones
family is also very actively involved with several other community-related
organizations, including the Children's Medical Center of Dallas, the National
Board for the Boys and Girls Clubs of America and the Kent Waldrep Paralysis
Foundation.
Jerry and wife Gene, a former
Arkansas beauty pageant winner whom he met while both attended the University
of Arkansas, live in Dallas. They have three children, Stephen, Charlotte
and Jerry, Jr., and five grandchildren.
Stephen is a graduate of
the University of Arkansas who serves as the Cowboys' Vice President/Director
of Player Personnel, and Charlotte is a Stanford graduate who is
the Cowboys Vice President/Director of Marketing and Special Events. Jerry
Jr. a graduate of Georgetown University who earned his law degree from
Southern Methodist University, is the Cowboys' Vice President for Legal
Operations. |